In Belgium, owning a swimming pool long went hand-in-hand with demanding maintenance, involving long hours spent checking the PH and cleaning the filters. Things have radically changed, the Belgian pool market is now at the heart of a profound transformation. Driven by digitalization, maintenance gives way to pleasure, transforming the swimming experience into a simpler, more efficient, and, above all, less time-consuming lifestyle.
End the Chore, Welcome Connected and Ecological Pleasure
For the Belgians, known for their pragmatism and pursuit of efficiency, the year 2025 marks a major turning point. According to the Belgian Federation of Pool Professionals (FPB), the pool is transforming into a genuine intelligent ecosystem, entirely controlled remotely. Automation is no longer considered a luxury, but the standard to guarantee a serene, economical, and family-friendly pool.
The promise is to unburden you from tedious tasks. Connected pools entrust the entire maintenance cycle to digital systems, leaving you with only the enjoyment of the water. Ultra-precise sensors measure the PH and chlorine (or bromine) in real-time, adjusting chemical dosages to the milligram. Consequently, skin irritations and red eyes are a thing of the past.
Intelligence extends to filtration, thanks to a system that now adjusts pump power according to the actual need, reducing electricity consumption while ensuring crystal-clear water. As for heating, heat pumps are coupled with weather algorithms so that your pool reaches the ideal temperature (often between 28 and 29°C) exactly when you wish to swim, while keeping the energy on standby the rest of the time.
The advantages include an app on your smartphone that sends you an alert only if an adjustment is necessary. Recognized local solutions such as Watersens from Pollet Pool Group, Pool Cop from Pool Concept, or the complete Vemech systems from Vaneeckhoudt Pools are highly popular among Belgian owners for their reliability and user-friendly interface.

Revolutionary Insulation for Year-Round Swimming
Automation is not just about technical equipment, it also concerns the pool structure. One of the major sources of energy and heat loss is the water surface. At Pool Cover Systems (Zaventem), the new automated slatted cover production line, launched at the end of 2024, is a perfect example of this technological integration.
Thanks to optimized manufacturing processes, these automatic covers offer Maximum Thermal Insulation. In seconds, a hermetic cover deploys, reducing evaporation and heat loss, making swimming possible all year round, even when frost settles in Liège or Ostend. They also ensure Reinforced Safety, compliant with Belgian standards, and their installation is now express, minimizing disruption for the owner.

Sustainable Renovation
A quarter-century after the pool boom of the 90s and 2000s, thousands of Belgian pools need renovation. Automation fits perfectly into this wave of sustainable and eco-responsible renovation. By modernizing their installation, owners do not just improve their pool, they transform their daily lives. The benefits are spectacular and measurable. Thanks to precise regulation systems, the use of chemicals is halved, contributing to healthier and infinitely more pleasant water for the skin. New technologies, for their part, allow the recycling of filter wash water, a major step forward for ecology.
Furthermore, the installation of variable-speed pumps and intelligent heating systems allows for a 30% reduction in average energy consumption compared to obsolete equipment. This proves that investment in sustainable renovation is both ecological and economical.
What Does This Look Like in Practice?
To illustrate this concrete impact, let’s take the example of a family in Waterloo who renovated their 15-year-old pool. They equipped their pool with the automatic bromination and intelligent filtration system, Vemech from Vaneeckhoudt Pools. The result could be immediate, automatic bromination eliminated the children’s skin irritations. Weekly maintenance time dropped from 4 hours to just 10 minutes per week, and the pool’s energy bill fell by 28%. Additionally, local real estate expertise estimated that the addition of these modern and durable technologies boosted the house’s value by 12%.
Regional Incentives Accelerate the Market
The Belgian market for connected and automated pools is booming. According to the latest sector projections, it is expected to grow by 11.8% per year until 2033. This growth is not accidental; it is strongly encouraged by regional policies that recognize the ecological aspect of new installations. Whether it’s the energy premiums available in Wallonia for high-performance equipment (A+++) heat pumps, economical filtration systems) or the tax deductions offered in Flanders for green equipment (solar thermal panels, insulating covers), the incentives clearly align with a global energy renovation approach.
In 2025, investing in pool automation is therefore the winning equation: an intelligent investment that combines energy savings, regained peace of mind, and concrete property valuation.
The era of time-consuming and chemical-intensive pools is over. Pool automation in Belgium represents a paradigm shift, fewer constraints for more pleasure. Whether renovating an old pool or installing a new construction, adopting intelligent systems is now an obvious choice. It is the assurance of perfect water, optimal energy management, and, above all, precious free time regained, to spend with family, by the side of or in your own oasis.